20+ speakers
We selected the prefect mix of more than 20 international experts covering different fields of digital marketing with the aim to help you grow your business!
Browse speakersGrow your digital business
inOrbit17 will focus on growth. Topics will cover everything from consumer behavior and insights, digital strategies, digital team organization and growth hacking to conversion optimization, predictive analytics, search engine optimization and advertising.
Dive inIs it for you?
If you are responsible for growth or marketing in your company, or if you are a digital specialist and want to upgrade your strategic approach, inOrbit17 is definitely the conference for you (no matter if you work for a large or small company).
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Speakers
Ivan Brozović
Senior Account Manager, Degordian, Zagreb
Jennifer Bölitz
Head of SEA & PPC, Performics Berlin, Germany
Robert Petković
Web Analyst, Zagreb, Croatia
Črt Podlogar
The Doctor @ Red Orbit, Ljubljana, Slovenia
Anders Hjorth
Digital Marketing Strategist at Altima, Paris, France
Yehoshua Coren
Founder & Principal, Analytics Ninja
Danijela Divac
Product Strategist at Dlabs, Ljubljana, Slovenia
Gergely Kántor
Senior Analyst @ INTREN, Budapest, Hungary
Program
Day 1
09 Mar 2017
Day 2
10 Mar 2017
08:00 - 9:00
Main gate
Registration – day 1
Registration will open at 8:00 AM. Make sure you have your ID handy or you can show us the digital ticket we sent you when you registered for inOrbit 2017.... Read More
9:00 - 9:10
Main stage
Welcome to inOrbit!
A few motivational words to kick off the morning.
Creating a Digital Strategy for your Business
Stepping back and planning will lead to better success, higher rankings and masses of inbound traffic acquisition. I will share the secrets of my success with large and small clients... Read More
Judith Lewis
The Present and the Future of Mobile Web
Is your website up-to-speed when it comes to engaging the smartphone-first customer? How will the future of the Mobile Web shape up?
Subir Majumdar
Taking your SEO to a Mobile First-Index World
With an evolution to a mobile first world, not only in search usage but also Google index, it’s time to re-focus your SEO process activities to address this new reality:... Read More
Aleyda Solis
10:55 - 11:25
COFFEE BREAK
Using Google’s Prediction API & Machine Learning Capabilities for SEO
We all read news about machine learning and AI but how many of us really know about how this stuff works. In this presentation, I’m going to talk about the... Read More
Yiğit Konur
Google Analytics for Smarties
This lecture will be an opportunity for you to learn about how Yehoshua approaches Google Analytics and how he finds actionable insights in the data it provides.
Yehoshua Coren
Analytics360: facts and benefits
Gergely will talk to you about what Analytics360 suite is. It’s the hottest new addition to the set of powerful advertising tools that Google offers and Gergely will break it... Read More
Gergely Kántor
12:55 - 13:-55
LUNCH BREAK
Case study: PPC Tribe Fail Story. Lesson worth $60.000 USD.
An honest case study about how we wanted to make the world’s greatest PPC Conference in London – PPC Tribe. I’ll share all the numbers, what we’ve done, where we... Read More
Jindrich Faborsky
Case study: Google Analytics + CRM data + content = relevant advertising
The race for customers is getting faster and more brutal every day. While we try to preach the good word of relevant and targeted advertising it’s mostly underutilised, if used... Read More
Črt Podlogar
Are your continuous optimization efforts accelerating the growth of your company?
Change and acceleration are key for companies to remain successful. Focusing on data-driven decisions to be sure not to not take the wrong path, but do these decisions have enough... Read More
Ton Wesseling
15:15 - 15:45
COFFEE BREAK sponsored by imej.si
Boost your performance with effective display ads in Google and Facebook
Display ads often provide lower CTR and conversion rates in comparison with other digital channels but with the right messages we can improve performance and reach our marketing goals. The... Read More
Ivelina Manova
Developing and advertising an online product on a global market
In order to have successful online product the most important thing is to be passionate about it. However, there are development processes and strategic approaches in advertising that help online... Read More
Ivan Brozović
How do you organize for success in digital?
One of the biggest challenges with digital is how to organize your team and capabilities internally. Where does ‘digital’ belong? Is it a separate team or part of another function... Read More
Ashley Friedlein
21:00-00:00
HALF WAY TO THE MOON PARTY, Sputnik, Ljubljana
08:00 - 9:00
Main lobby
Registration – day 2
Registration will open at 8:00 AM. Make sure you have your ID handy or you can show us the digital ticket we sent you when you registered for inOrbit 2017.... Read More
Bringing Big Data to Life; adding the behavioral perspective
Big data is definitely capable of telling a general story, providing broad insight into the user journey, but how do we capture the essence of the story—all the components that... Read More
Liraz Margalit
Growth hacking principles in real marketing growth situations
The company must grow. Our income, profit, monthly recurring revenue and other metrics have to grow, more and more, every month and every week. We have tried it all, and... Read More
Peter Mesarec
Micro to Macro: Unlocking Insights from Individual User Analysis
Traditional digital analytics only tells half the story, at best. With today’s complex sites and apps and their rich user experiences, techniques and technologies need to evolve. If you could... Read More
Caleb Whitmore
10:45 - 11:15
COFFEE BREAK
Using Urgency to Boost E-commerce Conversions
Making customers decide faster about a purchase is a powerful and widely used strategy in e-commerce. It can dramatically improve your sales, but it can also have the opposite effect.... Read More
Viljo Vabrit
How to identify where your website is leaking money
The discovery of what matters is the most important part of conversion optimization. If you figure out WHAT to optimize and WHERE then you already have a solid foundation to... Read More
Marie Polli
Audiences are the new Keywords
Facebook introduced “custom audiences” a couple of years ago and Google now has a similar solution named “customer match”. This is a game changer. Getting audiences right makes your marketing... Read More
Anders Hjorth
13:00 - 14:00
LUNCH BREAK
Case Study: Optimizing campaigns and inventory in a webshop
Enhanced Ecommerce introduced some new metrics that explain user behavior – something Google Analytics should be used for. Robert, an EEEO (Enhanced Ecommerce Executive Officer) will show us how he... Read More
Robert Petković
Case Study: When SEO Met PR
Do links make it impossible for SEO and PR to be true friends? This romantic comedy, errrrr… case study, chronicles this dilemma through the case of the company who dared... Read More
Judith Lewis
10 Mind-Blowing SEO Experiments to Forever Change Your Approach To SEO
Should SEOs care about user engagement signals like click through rates and time on site? Spoiler Alert: YES. This session covers 10 new unusual SEO experiments that clearly illustrate how... Read More
Larry Kim
15:20 - 15:50
COFFEE BREAK
What makes a good SEO strategy?
The level of competition determines the level of the challenge in marketing. And the greater the challenge, the more important the strategy. SEO is by far the digital marketing channel... Read More
Cosmin Negrescu
CX, Touchpoint and Impact
This presentation will draw parallel between people in a organization that are responsible for various CX touchpoints and impact it has on the product and KPIs. The key is to... Read More
Danijela Divac
The day after tomorrow
It’s not yesterday, it’s not today or even tomorrow. It’s the day after tomorrow that counts. Where are you going to be in 10 years?
Andraž Štalec
inorbit 2017
Brdo pri Kranju congress centre, Ljubljana, Slovenia
Predoslje 27, Brdo pri Kranju congress centre, Slovenia
+386 590 75 680info@inorbit.si
The Last Ticket
1,000.00 EUR
Full conference access
Coffee and snacks
Lunch(self service)
Party pass
Downloadable materials
Ride a Lipizzan horse
Only 1 ticket available!
If you require a pro forma invoice for your purchase please contact us at info@inorbit.si and our staff will help you out with the details.
inOrbit 2017 was made possible by our sponsors:
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