Aleš Vičič

Business & Sport Psychologist

Session: Can high-performing and well-being go together?
12:00 - 12:30, April 9th 2024, Strategy
Workshop: High-performing and well-being go together
14:00 - 17:00, ,

Directly from the lecturer’s practice, we will hear two diametrically opposed stories of top athletes. Over the years, one of them remains very effective in his work and has good results, while maintaining a high level of general satisfaction and psychological well-being. For the other athlete, performance decreases, stress accumulates and increases… all the way to the complete inefficiency and burnout at the same time.

Where does the difference come from? Why does one go one way and the other another? Both psychotherapy and performance psychology (e.g., sports or business psychology) dealing with efficiency and mental health – they are increasingly relying on the behavioral-cognitive paradigm (CBT). This paradigm is based on a key postulate: our (unconscious) beliefs define how we see the world, what we feel, what we do and how we live!

In this talk Aleš will show which beliefs ‘led’ one performer to high efficiency and well-being – and the other’s beliefs to inefficiency and burnout. Through this, he will show the listeners how they can recognize (and change) their own beliefs and thus maintain high-performance and well-being at the same time. Even in today’s very demanding and stressful world.


Aleš Vičič, M.Sc. is a psychologist with a scientific master's degree and a behavioral-cognitive therapist who has worked as one of the leading sports psychologists in Slovenia for more than 20 years. On their way to excellence, he has consulted more than 400 athletes and coaches, including 150 elite athletes and 60 Olympians, from more than 40 sports. He transferred his rich experience and extensive psychological expertise to the field of business psychology a few years ago and now advises key personnel in companies. During this time, more than 100 of the 20 companies have been recruited, for which he provides more than 700 hours of individual counseling per year.