Speaker Pawel Ogonowski

COO & Co-founder, Growcode

Biography

Pawel is the co-founder of Growcode, the first conversion rate optimization System as a Service that  guarantees revenue growth for B2C online stores. With 10+ years of ecommerce experience, Pawel has been helping companies (e.g. Limango, Virgin Mobile, Eniro, 4F, Showroom, Budapester) leverage data from their online channels to improve user experience that results in higher conversion rates, average order value and customer lifetime value.

Pawel's sessions

14:10 - 14:40 , Thursday

Bridging the Mobile Gap. Why You Get 3x Less Revenue from Mobile and What Can You Do About It.

Mobile devices are driving more than 50% of traffic to online stores. But they usually account for less than 20% of revenue. More than 8 out of 10 mobile shoppers abandon their shopping carts so there is a huge opportunity. What keeps users from making purchases on mobile devices? What can you do about it to tap into this massive opportunity? These are two questions I will answer during this presentation.