Fireside Chat Kirsty Hulse, Dorien Rompelman, Dennis Yu & Črt Podlogar

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Biography

Kirsty is an SEO, content and PR expert with over a decade of experience defining search strategies for some of the world’s leading brands. As the Managing Director of successful SEO agency Manyminds, she has worked with global brands such as Virgin Atlantic and IBM, all whilst working from her bedroom. She’s Co-Founder of creative training agency Outrageous Creative and is a renowned speaker on SEO, business disruption, innovation and leadership, and is the author of the bestselling book ‘The Future is Freelance’.

Dorien started her career at a Dutch SEM agency in 1999 and has almost 10 years of experience in PPC Marketing, both on corporate as agency side. A key focus within her role as a consultant is to uncover the needs of her clients and their target audiences, translating these into effective and smart marketing campaigns, from concept to implementation to evaluation.

Dennis Yu is the Chief Executive Officer of BlitzMetrics, a digital marketing company which partners with schools to train young adults. Dennis’s program centers around mentorship, helping students grow their expertise to manage social campaigns for enterprise clients like the Golden State Warriors, Nike, and Rosetta Stone. He’s an internationally recognized lecturer in Facebook Marketing. Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CBS Evening News and is a co-author of Facebook Nation – a textbook taught in over 700 colleges and universities. He held leadership positions at Yahoo! and American Airlines.

Črt Podlogar has been working in digital for 8 years, working for a large CEE region ecommerce multi-channel retailer as a project manager, overseeing new website development, upgrades and CRO changes for an ecosystem of 100+ websites. After several years in website development, CRO with a primary focus on improving online sales and revenue he switched to digital advertising where he spent the last 4 years focusing on various aspects of performance marketing as a project manager, analyst and digital strategist helping medium and large sized companies.