Growth hacking principles in real marketing growth situations
The company must grow. Our income, profit, monthly recurring revenue and other metrics have to grow, more and more, every month and every week. We have tried it all, and are more or less failing. There is a way to achieve our target growth, but we must change our mindset, our workflows and our perspectives. Growth hacking offers a tested and structured possibility to do that.
And we have all seen all the Growth Hacking presentations in the last years, we know the buzzwords and have survived the hype. The problem is, as always, the implementation. This is where my presentation comes in. I will speak about how to use the ideas and underlying principles of growth hacking and what to watch for when doing it. You will see exact meeting and to-do schedules, excel sheets and tools that we are using in implementing Growth Hacking into our company, and how it helps us grow our people and our clients and their profits.